Dear Editor/Producer,
There's one reason why people put off starting a weight-loss program, or fall off the one they've begun. In a word, deprivation. People fear it and they don't want to feel it.
Weight-loss and nutrition expert Katherine Tallmadge, MA, RD, was inspired to write Diet Simple (LifeLine Press, Jan. 2004) after years of witnessing the joy, surprise, and relief of her clients as they learned that losing weight her way was an easy and positive experience. For a diet to work, she reasoned, it's got to be painless. Tallmadge, a registered dietitian with a master's degree in behavioral sciences, has a well-known private practice in the heart of Washington, DC.
The Diet Simple Program is unlike any other. Tallmadge devised it so that it can be highly individualized to suit the unique habits, lifestyle, and personality of anyone who tries it-from the emotional overeater and frequent traveler to the party-goer and workaholic. With her approach, absolutely anyone will succeed in losing weight, from 10 to 50 pounds a year.
There are two main concepts behind the Diet Simple approach. The first is that small positive steps can lead to significant accomplishments. In simple math, cutting out 250 calories per day results in a 26-pound weight loss per year. The second big idea is key: Choose the easiest and most pleasant way to reverse your calorie meter, using one of Tallmadge's 192 tips, and dropping pounds will seem effortless.
Readers will find:
- 192 ingenious tips, tricks, and substitutions-practical, almost mindless ways to incorporate smart eating and exercise into your already busy life, with the precalculated pounds you can expect to lose by sticking with one or two tips you like best
- Diet Simple Menu Plans with the nutrition balance and calories already worked out for you by the expert
- Low-cal, gourmet "Batch" Recipes from America's best chefs-including the French Culinary Institute, Graham Kerr, and Jacques Pépin-to make ahead and refrigerate or freeze for later
Diet Simple is like having your own nutritionist who custom-designs a diet plan best suited to your personality. Drawing from twenty years' experience as a practicing weight loss and behavior counselor, Tallmadge tackles the real lifestyle and eating issues faced by ordinary people, and brings home the message that losing weight can and should be painless.
Please let me know if I can arrange a time for you to speak with Katherine Tallmadge directly.
Best Regards,
LifeLine Press
Contact Katherine for interviews: 202-833-0353
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